Serums are like concentrated boosters for your skin, targeting whichever specific concerns you’re facing, from dryness to dullness, anti ageing, resurfacing, or even multiple issues at once. They’re often packed with vitamins, antioxidants and other nourishing ingredients to help supercharge your skin. A serum is usually a light, watery consistency, making it easy to apply, and should be used after cleansing and before moisturising as part of your usual skincare routine.

Olay Serum for sale online at Gordons Direct, Northern Ireland’s largest independent pharmacy chain. Our online store allows customers all over the UK and Ireland to take advantage of our great deals and wide range of products!